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INTANGIBLE ASSETS, NET (Details 2) (USD $)
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Dec. 31, 2013
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|---|---|
| Finite-Lived Intangible Assets [Line Items] | |
| 2014 | $ 307,202 |
| 2015 | 307,202 |
| 2016 | 307,202 |
| 2017 | 307,202 |
| 2018 | 307,202 |
| Thereafter | 1,753,622 |
| Totals | 3,289,632 |
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Franchise Rights [Member]
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| Finite-Lived Intangible Assets [Line Items] | |
| 2014 | 27,770 |
| 2015 | 27,770 |
| 2016 | 27,770 |
| 2017 | 27,770 |
| 2018 | 27,770 |
| Thereafter | 356,455 |
| Totals | 495,305 |
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Trademarks and Trade Names [Member]
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| Finite-Lived Intangible Assets [Line Items] | |
| 2014 | 279,432 |
| 2015 | 279,432 |
| 2016 | 279,432 |
| 2017 | 279,432 |
| 2018 | 279,432 |
| Thereafter | 1,397,167 |
| Totals | $ 2,794,327 |
| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized after the fifth fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. No definition available.
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the next fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the fifth fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the fourth fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the third fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the second fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Details
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| X | ||||||||||
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- Definition
Amount after amortization of assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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